ABOUT US
Mr. Tajdin Hussain Jaffer and his wife Mrs. Khatun Jaffer
Our Founders
Norda Industries was founded 2008 by Tajdin Hussain Jaffer, Khatun Jaffer and their grandson, Faraz Ramji.
Our Vision is ‘to be recognized and respected as a leading manufacturer and distributor of fast moving consumer goods in East Africa.’
We strive for excellence in our business activities, consistent with best recognized practice in the respective field, while ensuring sustainable finance returns to shareholders.
Our Team
Chip, cook, season, bag. Job done, right? Not quite. Our dynamic team personally select a batch of ingredients, see them through the production, and sign the bags off. This personal touch not only keeps authentic skills alive, but it ensures that somebody – not a machine – is responsible for each bag of crisps that leaves our warehouse.
We contract small holder farmers across the country
We also contract small holder farmers across the country so as to ensure a constant and timely supply of quality potatoes, one of our main raw materials. Our brands have quickly become market leaders in snack categories and are loved as well as appreciated for their excellent quality and superior packaging.
Norda has an ambitious expansion strategy and is looking to diversify into other foods and beverage products as well as other consumer goods over the next five years.
Vision
Our vision is to be recognized and respected as a leading manufacturer and distributor of fast moving consumer goods in East Africa.
Mission
Creating growth and opportunity in East Africa by providing consumers with quality, innovative and outstanding products.
Core Values
Integrity: We are honest, ethical, fair, and respectful in all of our dealings.
Responsibility: We are responsible and respectful towards the environment and the society in which we operate as we work for the benefit of the communities we serve.
Excellence: We uphold high quality standards and best practice in every area of our work.
Innovation: We are creative and forward looking, we think out of the box, use technology effectively and do things differently.
Profitability: We provide healthy, increasing returns to our shareholders.
Our History
How we got where we are
